Subscription Tiers
Three-tier subscription model designed for different user segments and dating volumes. All tiers include dossier intelligence as the core feature.
| Feature | Essential $29.99/week | Professional $49/week Recommended | Executive $2,500 lifetime |
|---|---|---|---|
| Dossier Intelligence (Core Feature) | |||
| Dossiers per month | 5 | 15 | Unlimited ♾️ |
| Personality analysis | Basic | Advanced | Advanced |
| Compatibility scoring | |||
| Red/Green flag detection | Standard | Standard | Standard |
| Social media analysis | |||
| Zodiac compatibility | |||
| Dossier comparison | Up to 3 | Unlimited | |
| Bulk upload | 3 at once | 10 at once | |
| Conversation Intelligence (Supplementary) | |||
| Coaching credits per month | 20 | 100 | Unlimited ♾️ |
| Response suggestions | |||
| Real-time coaching | |||
| Conversation automation | |||
| Analytics & Support | |||
| Match analytics dashboard | |||
| Success tracking | |||
| Customer support | Standard | Priority | White-glove |
| Early access to features | |||
Essential Tier
$29.99/week
~$1,559/year ($129.96/month)
Target Persona
Maya (testing)
Entry-level tier for casual daters testing the platform. Provides core dossier intelligence with limited monthly allowance. Ideal for users who date 1-2 people per week.
Included Features
- • 5 dossiers per month (1-2 per week)
- • 20 conversation coaching credits per month
- • Basic compatibility analysis
- • Standard red/green flag detection
- • Basic conversation starters
Restrictions
- • No social media deep analysis
- • No dossier comparison view
- • No automation features
- • Standard support only
Professional Tier
RECOMMENDED$49/week
~$2,548/year ($212.33/month)
Target Personas
Maya, Jamal
Most popular tier for active daters. Provides comprehensive dossier intelligence with advanced features and higher monthly allowance. Ideal for users who date 3-4 people per week.
Included Features
- • 15 dossiers per month (3-4 per week)
- • 100 conversation coaching credits per month
- • Advanced personality analysis
- • Deep social media intelligence
- • Dossier comparison (up to 3 at once)
- • Advanced compatibility breakdowns
- • Zodiac compatibility insights
- • Priority customer support
Restrictions
- • No conversation automation
- • No bulk upload (max 3 profiles at once)
- • No match analytics dashboard
- • No success tracking
Executive Tier
$2,500 one-time
Lifetime access
Target Persona
Sofia
Premium tier for power users and serial daters. Provides unlimited everything plus advanced automation and analytics. Ideal for users who date 10+ people simultaneously.
Lifetime Benefits
- • ♾️ Unlimited dossiers (no monthly cap)
- • ♾️ Unlimited conversation coaching credits
- • Full social media deep intelligence
- • Unlimited dossier comparisons
- • Conversation automation features
- • Bulk upload (up to 10 profiles at once)
- • Match analytics dashboard
- • Advanced success tracking
- • White-glove customer support
- • Early access to new features
- • API access (future)
ROI Calculation
Break-even vs Professional: ~13 months
Professional tier: $49/week × 52 weeks = $2,548/year
Executive tier: $2,500 one-time = Lifetime value
Ideal for committed users who plan to use CLAIR for 12+ months or generate 20+ dossiers per month.
Pricing Philosophy
Value-Based Pricing
CLAIR's premium pricing ($29.99-$49/week) reflects the high value of dating intelligence. Users save hours of time and avoid bad dates, making the service worth significantly more than traditional dating app subscriptions.
Dossier-Centric Model
Subscription tiers are measured by dossier allowances, not conversation credits. This reinforces that dossier intelligence is the core product and conversation coaching is supplementary.
Tier Segmentation
Three tiers target different user segments: Essential for testers, Professional for active daters, Executive for power users. This maximizes revenue across the user base.
Lifetime Option
The $2,500 Executive lifetime tier creates immediate cash flow and locks in committed users. It's positioned as a premium investment for serious daters.